Sunday, June 1, 2008
discussion on social media measurement to track new media campaigns
I just started a discussion on http://www.insocialmedia.com around using social media measurement to track the effectiveness of new media campaigns.
http://www.insocialmedia.com/forum/topic/show?id=2025541%3ATopic%3A13882
I'm starting to map out how this can actually be used to get real numbers that can be used in an ROI model.
http://www.insocialmedia.com/forum/topic/show?id=2025541%3ATopic%3A13882
I'm starting to map out how this can actually be used to get real numbers that can be used in an ROI model.
Labels: insocialmedia.com, new media campaigns, ROI, social media measurement
Posted by Aaron C. Newman (Techrigy, Inc.) @ 4:01 PM 
